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Our Vision

To be the leading strategic consulting firm that empowers financial executives with data-driven insights and world-class frameworks, enabling them to make high-impact decisions and drive sustainable business growth.

This vision integrates PAN’s strategic foundation while emphasizing StrategicApply’s core strengths in AI-driven consulting and execution-focused strategy. Unlike traditional firms, StrategicApply bridges the gap between research and real-world implementation across industries.

Our Mission

Our mission is to empower modern leaders with data-driven insights and strategic advisory to drive innovation and growth. We enhance executive leadership through cutting-edge frameworks and digital expertise while leveraging AI and fintech to navigate market disruptions. Committed to sustainability, we integrate ESG principles and regulatory compliance to ensure long-term value creation

This mission reflects StrategicApply’s commitment to equipping businesses and leaders with future-ready strategies, supported by PAN’s research-backed expertise and industry influence.

Deliver Data-Driven Insights

Provide financial leaders with in-depth research and analytics to navigate industry challenges and seize new opportunities.

Develop High-Impact Strategies

Offer strategic advisory that enables financial institutions to innovate, grow, and maintain a competitive edge.

Empower Executive Leadership

Train and equip executives with cutting-edge strategic frameworks and digital transformation expertise.

Advance Financial Innovation

Leverage AI, fintech, and emerging technologies to help financial firms stay ahead of market disruptions.

Foster Sustainable Growth

Integrate ESG principles and regulatory compliance into financial strategies to ensure long-term value creation.

Our Values

This is the space to introduce the Features section. Use this space to highlight your unique aspects and to present specific credentials, benefits or special features you offer. StrategicApply upholds PAN’s core values with tailored refinements to reflect its digital innovation and cross-industry expertise.

Strategic Excellence

We are committed to delivering high-quality, research-backed strategies that drive measurable impact.

Innovation & Adaptability

We embrace AI, fintech, and emerging technologies to continuously evolve in the financial landscape.

Client-Centric Approach

We prioritize our clients' success by providing tailored solutions that address their unique challenges.

Thought Leadership

We contribute to the financial industry’s growth by sharing insights, best practices, and forward-thinking strategies.

Integrity & Transparency

We contribute to the financial industry’s growth by sharing insights, best practices, and forward-thinking strategies.

Seasoned financial strategist with 20+ years of experience in business strategy, risk management, and product marketing across various financial institutions, including Fintech P2P and AI companies. As the founder of BUR at BCA Syariah, he led initiatives to serve the Middle-to-Low Segment and drove strategic growth. He has collaborated with top-tier consultants like McKinsey and BCG, contributing to impactful financial projects. Passionate about financial inclusion, he actively shapes the future of MSME and SME banking across APAC
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Tri Yudhianto

CMO

Senior Business Strategist with 20+ years of expertise in corporate growth, strategy execution, and market expansion across finance, manufacturing, and energy sectors. Proven ability to shape demand, drive ecosystem partnerships, and optimize business portfolios. Led high-impact initiatives, including revenue acceleration, business turnarounds, and cross-border alliances, securing early market positioning and sustainable growth
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StrategicApply.

Your Trusted Partner in Strategic Research, Advisory, and Innovation for the Financial Industry

We empower CEOs and financial executives with AI-driven, research-backed strategies to overcome industry challenges, enhance decision-making, and drive long-term sustainable growth.

Get a Free 1-Hour Strategy Consultation – Unlock Your Business Potential!

Take the first step toward transforming your financial strategy with a complimentary 1-hour consultation. Our experts will provide personalized insights to help you navigate market challenges, optimize growth strategies, and leverage AI-driven solutions for your business.

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Free  Consultation

The Men
Behind The Gun


"As the leaders of Strategic Apply, a premier strategy management consultancy, we bring decades of expertise in business strategy, financial innovation, and market expansion. Our mission is to empower businesses with data-driven insights, transformative strategies, and sustainable growth solutions. With a proven track record in financial services, manufacturing, and energy sectors, we drive impactful results through strategic execution, ecosystem partnerships, and operational excellence."

StrategicApply operates as a specialized strategy consulting and business advisory firm under Prakarsa Anak Negeri (PAN). As a Line of Business (LOB) within PAN, StrategicApply extends its expertise beyond the financial sector, focusing on corporate strategy, digital transformation, AI-driven consulting, and leadership development across multiple industries. 

We provide tailored solutions for both business problem-solving and competency development through our Advisory, Research, and Training services.  Our commitment is to deliver optimal value to our clients by combining globally recognized strategic frameworks with practical execution, ensuring alignment with local market dynamics and business realities. At StrategicApply, we empower organizations to thrive and adapt in today’s ever-evolving VUCA (Volatile, Uncertain, Complex, and Ambiguous) environment—becoming your trusted partner in continuous growth and transformation.

StrategicApply operates as a premier professional services firm specializing in Executive Training, Strategic Research, and Business Advisory. As a specialized arm of PT. Prakarsa Anak Negeri (PAN), we bring deep expertise in:

Strategy Development

Corporate and business planning for sustainable growth.

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